If you haven't seen the logo for the 2012 Olympics you are missing out. It is quite a bold move. First I will show you some logos that aren't used, then I will show you the real one.
Ok, this one is good, but not used:

Not this one:

Here is my favorite:

Not used:

Nope:

Not this one either:

Here is the real one:

Yeah.
5 comments:
it looks like a summer soccer camp shirt or something. Is the YMCA holding the olympics that year or what?
Hmm. Homage to Saul Bass, anyone? However it has a striking resemblance to the Ambersandia flag...
I like the o-ey one. (The first one)
It looks something like a van in Iraq after a terrorist attack. And it certainly doesn't look like anything I would remotely associate with London. Someday I want to design crap like that and get paid for it.
I like the British flag/Olympic flame the best. The one they chose is awful, it looks like Lisa Simpson performing a sex act on someone. Take a look again and you will see what I mean!
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